This Lighthearted Jewish Dating Service Commercial Pokes Fun at Camp

By: Alyson Wyers - Published: Jul 16, 2014 • References: & adsoftheworld
This Jewish dating service commercial produced by Rainn Wilson's SoulPancake pokes fun at those who got really into their Judaism-centric summer camps. From American ad agency Teri & Sandy, the JDate ad features a (presumably Jewish) young man on a date with a beautiful blonde woman. He quickly fakes an excuse when she doesn't remember a core camp activity. Meanwhile he hits it off considerably better with his next date with "someone else still stuck on summer camp."

The dating service commercial, rather than focusing on the religious aspects of their services, instead poke fun at a convention held by many families (which is attending Jewish summer camp). The lighthearted ad ends when the camp-loving duo ask each other, at the same time, if they would like to meet each other's parents. Stats for Camp Loving Romance Ads Trending: Older & Mild
Research: 293 clicks in 97 w
Interest: > 3 minutes
Concept: Dating Service Commercial
Related: 81 examples / 62 photos
Segment: Neutral, 18-35
Comparison Set: 30 similar articles, including: religion-based dating apps, adult play areas, and affectionate confessionals.