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Waste-Free Solid Moisturizers

The Kate McLeod Daily Stone is Made with 80% Cocoa Butter

— June 13, 2019 — Eco
In the quest for environmentally friendly beauty and personal care, many consumers are making the switch to waterless products and solid alternatives to liquids that can be packaged with less waste—like the Kate McLeod Daily Stone. The product is useful as a daily, full-body moisturizer that melts on contact with dry skin.

The plastic-free "stone" is made with a high concentration of cocoa butter, plus other supremely nourishing ingredients like fractionated coconut oil, sweet almond oil, apricot kernel oil, avocado oil, as well as fragrant rose, frankincense and neroli. The vegan-friendly, dermatologist-tested and hypoallergenic Daily Stone is touted as not just an eco-friendly solid moisturizer but also a way to restore intimacy, ease the mind and promote balance after a regular shower ritual.
Trend Themes
1. Waterless Beauty Products - The rise of waterless beauty products presents opportunities for brands to create solid alternatives to liquids that are environmentally friendly and packaged with less waste.
2. Plastic-free Packaging - The demand for plastic-free packaging opens up the possibility for innovative solutions like the Kate McLeod Daily Stone, which is made with sustainable materials and eliminates the need for traditional plastic containers.
3. Sensory Rituals - The popularity of products like the Daily Stone highlights the trend of incorporating sensory experiences into daily beauty routines, allowing brands to create unique and transformative moments for their customers.
Industry Implications
1. Beauty and Personal Care - The beauty and personal care industry can explore the potential of waterless products and sustainable packaging to meet the growing demand for eco-friendly alternatives.
2. Sustainable Materials - The sustainable materials industry can benefit from the rise of waterless beauty products by providing innovative packaging solutions that are both environmentally friendly and aesthetically pleasing.
3. Wellness and Mindfulness - The wellness industry can tap into the trend of sensory rituals to create products that promote relaxation, balance, and a sense of intimacy, enhancing customers' daily self-care routines.
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