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Cropvertising

Why Use Fields for Food When You Can Advertise to Space?

 
 
Jeremy Gutsche
Jeremy Gutsche
 1,700 Trends
12.1 MM Views
2,768 Comments

Rockstar

If crop circles get attention, then it seems fitting that advertisers will start to recognize the opportunity.  This giant ad for Swiss Air is a good example of how you can quickly turn a crop field into an ad medium.  Who eats food anyway?

We’ve seen the Firefox logo carved into a field, but the real difference with the Swiss Air ad is that Swiss Air actually paid for it…

The only kicker with this cool idea is that it has to be from 2002 or before, because that is when Swisair ceased to exist. 


 Score:
6.4 		Peaked and Warm
4,582 Clicks in
146 w 2 d 5 hr 0 min
Pub: Apr 22, 07

REFERENCES
indianspencer.blogspot
neatorama

 TAGS
tech

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Reactions
FOUR WAYS TO REACT: vote, favorite, add more examples of Cropvertising or comment about Why Use Fields for Food When You Can Advertise to Space?.

shibuya on Apr 23, 07  0 Trends   2 Comments
Are you sure about this? Swiss air doesn't exist any more...
shibuya on Apr 23, 07  0 Trends   2 Comments 0
Jeremy Gutsche on Apr 23, 07  1,700 Trends   2,768 Comments
You are right... Swissair ceased to exist in 2002, so the idea has to be from that time or earlier...
Jeremy Gutsche on Apr 23, 07  1,700 Trends   2,768 Comments 0
Cowbag on Aug 8, 08  1,967 Trends   1,263 Comments
Papa John's did this too for their pizza...
Cowbag on Aug 8, 08  1,967 Trends   1,263 Comments 0


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