Cow Gives Birth to Ray-Ban Dude
The title of Ray-Ban's new commercial, â€œCow gives birth to a dude,â€ is self explanatory. So check out the video for a nice visual.
The commercial is directed by Minivegas for Cutwater ad agency.
Implications - Advertisers on the vanguard have realized that audiences have developed the ability to tune out traditional ads; consumers are over-stimulated and naturally filter out ads. For marketing campaigns to be successful on this new playing field, they will need to find exciting and bold ways to deliver their messages.Stats for Strange Sunglassvertising Trending: Older & Mild
Traction: 3,419 clicks in 320 w
Interest: > 3 minutes Concept: Strange Sunglassvertising
Related: 30 examples / 23 photos
Segment: Neutral, 12-55 Comparison Set: 11 similar articles, including: top 20 funny articles in 2008, top 50 ad campaigns in 2008, and glass greenhouse-style buildings.