This Gadget-Inspired Cosmetics Packaging is Future-Forward

By: Jen Chae - Published: Jul 25, 2013 • References: &
Cyrille Durand's cosmetics packaging design makes mascara and lipstick look more like James Bond gadgets. Consisting of clean-cut lines and angles, the Cos'Pure packaging prototype looks chic. While the slender streamlined shapes hint that these items are products for females, you'd really have to take a close look to figure out exactly what they are.

The designs are far from traditional make-up packaging. Each item is asymmetrically lopsided and unbalanced in proportion and colors, giving off an abstract feel. A lot of make-up exudes a girly aura, with curved lines and detailed embellishments. On the contrary, this line gives off a more aggressive feel with its sharp angles. This cosmetics set predicts what the future of make-up might look like. Stats for Tech-Inspired Cosmetics Packaging Trending: Older & Warm
Research: 13,429 clicks in 147 w
Interest: 3.6 minutes
Concept: Cosmetics Packaging
Related: 78 examples / 60 photos
Segment: Females, 12-55
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