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Flexible Serum Packaging

Aptar Beauty + Home Created a Flexible Neck for a Dior Eye Serum

— December 30, 2021 — Fashion
A Dior eye serum is packaged with a patented innovation from Aptar Beauty + Home and it introduces a flexible neck to the applicator. The packaging for the Capture Totale Super Potent Eye Serum from the luxury beauty brand was created to adapt to different eye shapes thanks to a rippled design that creates a gentle massaging effect for some of the most delicate areas on the face.

The applicator is equipped with a flexible neck and it stands out as an exclusive patented design that will help the product glide on smoothly and deliver deep nourishment to the eye area. The beneficial serum itself is touted as the first of its kind from the brand that's age-defying, awakening and useful for reducing the appearance of puffiness and fine lines.

Image Credit: Dior
Trend Themes
1. Flexible Cosmetic Packaging - Innovations in flexible and adaptable cosmetic packaging to accommodate different body shapes and sizes, and deliver targeted treatment or application.
2. Patented Applicator Design - Introducing exclusive and patented designs of applicators with features like flexible necks or 3D-printed components to offer precise and efficient product dispensing.
3. Multi-functional Beauty Serums - Creating beauty serums with multiple benefits including age-defying, awakening, and puffiness or fine lines reduction, making them more appealing to consumers.
Industry Implications
1. Cosmetics and Personal Care - Incorporating innovations in flexible packaging and applicator design for skincare, haircare, and personal care products.
2. Packaging Manufacturing - Providing advanced packaging design and manufacturing services that incorporate digital technologies and innovative materials, such as biodegradable or recyclable materials.
3. Beauty and Wellness Retail - Partnering with brands and producers to offer new and innovative products that incorporate flexible packaging, patented applicator designs and multi-functional formulations.
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