The Skinny Batches Boasts Real Ingredients For Healthy Indulgence

By: Misel Saban - Apr 28, 2016
References: skinnybatches & trndmonitor
Skinny Batches is a biscuit company that boasts guilt-free cookie branding by promoting healthy and wholesome ingredients in deliciously flavorful desserts. The cookies are made with real ingredients to emulate the home cooked aesthetic and taste, while simultaneously prompting eaters to feel good about indulging in wholesome baked goods that are not processed.

Many mass-produced desserts often feature preservatives or chemical additives to mimic flavor and attempt to skimp on calories, but the Skinny Batches opt for real and wholesome ingredients under the brand mantra, "You don’t have to choose between loving yourself and loving your food. Do both." The company opts for a tongue-in-cheek name that boasts the use of real food products such as butter, eggs and sugar in the place of manufactured ones such as chemical sweetners.