'Constructive Eating' Kit Includes Bulldozer, Forklift and Front Loader
There's a bulldozer pusher, a forklift fork and a front loader spoon; each of the rugged kitchen utensils is dishwasher-safe and made with paint-free FDA-approved products. This kit could be just the ticket to make healthy eating fun for little ones.
Implications - Consumers are looking for some entertainment in their everyday products. Items that perform a practical function while being whimsical are appealing to those who want to forget their responsibilities for a moment. Companies could develop their products with this in mind to draw in a larger number of shoppers.