TAG Heuer's Connected Smartwatch is Fronted by Famous Athletes

By: Malika Renee Butss - Jan 18, 2016
References: us.tagheuer & chiclaunches
Swiss watchmaker TAG Heuer has called upon three famous athletes to be the faces of the 'Connected' smartwatch. Collaborating with Tom Brady, Jeremy Lin and Giancarlo Stanton, TAG Heuer has produced timepieces that are sporty, functional and sleek.

Debuted at the CES 2016 show in Las Vegas, these watches feature the first personalized smartwatches faces from brand. Each athlete was instructed to design a watch face that is not only personalized and exclusive, but also represents a different perspective on the world of sports. The Connected smartwatch is the brand's own shot at making an Android Wear timepiece and is compatible with devices running Android 4.3+ and iOS 8.2+.

With exuberant finishing touches such as fine-brushed numerals, horizontal and vertical fine-brushed titanium lugs and 3D-raised, these watches are as exquisite as the athletes behind them.