Julia Karwasz Designs a Reusable Cardboard Case for Art Tools

By: Meghan Young - Apr 22, 2015
References: behance.net
Crayola may be a go-to for most children and parents, but the company should take note from Warsaw-based designer Julia Karwasz and her color pencil packaging. Instead of going the typical route of retail marketing and disposable packaging, she has created a reusable option that turns it into a pencil case -- complete with a drawstring.

Simple and fun, the color pencil packaging is decorated in childlike drawings that will encourage children to continue to personalize their cardboard cases with their own doodles. Not only is it eco-friendly, the color pencil packaging is also easy to use, spacious and cheap to produce. The only catch would be where a company would display its branding and information.