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Lounging Raver Editorials

The Ones 2 Watch Lady Pink Photo Series Boasts Club Kid Fashion

— March 22, 2015 — Fashion
Photographer Hana Knizova captures 'Pink Lady', an editorial exclusive for The Ones 2 Watch that draws inspiration from raver and club kid styling. This image series depicts a raver as she lounges at home and visits local urban spots like a convenience store.

The shoot's starring role is given to Models 1 face Moffy Gathorde Hardy who dons a short and pink-hued bob in the editorial. The model is dressed in a wardrobe of patterned sleepwear and urban staples that are handpicked by stylist Daniela Kocianova.

Lensed in the model's West London home, this raw and intimate image series embraces alternative fashion and a 90s club kid aesthetic that has re-emerged in recent years. This photo series will appeal to fans of unexpected streetwear and those with an appreciation for raver-themed beauty looks.
Trend Themes
1. Alternative Fashion - The 'Pink Lady' photo series showcased alternative fashion with raver and club kid styling, presenting an opportunity for fashion companies to incorporate edgier and unconventional styles into their collections.
2. Lifestyle Loungewear - The editorial's wardrobe included patterned sleepwear, suggesting that a trend toward comfortable yet fashionable loungewear may arise, leading to opportunities for clothing brands to create trendy loungewear collections.
3. 90s Nostalgia - The shoot's 90s club kid aesthetic may indicate a trend in nostalgic fashion, allowing businesses in the fashion industry to draw inspiration from an era and incorporate it into their marketing campaigns and collections.
Industry Implications
1. Fashion - The Lounging Raver Editorials feature alternative fashion, loungewear, and 90s nostalgia, creating opportunities for fashion designers and businesses to tap into unconventional styles and nostalgic trends.
2. Photography - With the rise of alternative fashion trends, photography businesses can provide their creative services to capture and feature alternative fashion styles in editorial shoots that feature unusual wardrobe and beauty looks.
3. Beauty - The raver-themed beauty looks featured in the editorial provide an opportunity for beauty companies and artists to experiment with unusual makeup and hair styling that complements alternative fashion trends and provide tutorials for online content creation.
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