The Shirt Collar Necklace
The collar, actually called the "Shirt Collar Necklace," is intended to be an accessory for your clothing. It's part of the Utopia Accessories collection, which also includes clip on cuffs and ties.
Implications - As business women and men are spending more and more time at the office, convenience in dress is increasingly important. Certain parts of clothing are clip-on, showing how consumers need to get ready in a jiffy for their day at work. This trend also reflects the turn toward advertising men's clothing and targeting men as an important consumer category.Stats for Clip on Collar Trending: Older & Buzzing
Traction: 21,338 clicks in 404 w
Interest: 2.1 minutes Concept: Clip On Collar
Related: 77 examples / 59 photos
Segment: Males, 18-35 Comparison Set: 28 similar articles, including: mileage countdown campaigns, seductive plus size lingerie, and speedily snapping cameras.