Chupa Chups and Chatime Launch the Lollipop-Inspired Boba Drinks
Kanesa David — September 20, 2023 — Marketing
References: chupachups & retailnews.asia
Chatime is partnering with candy brand Chupa Chups to launch a drink duo inspired by the latter's most iconic lollipop flavors: 'Grape' and 'Strawberry & Cream.' The collection, named 'The Tea That Pops,' will be available at Chatime T-breweries across Asia starting September 19 until October 31.
The 'Grape Chupa Tea' offers a foundation of green tea, artfully infused with grape jellies to deliver a fruity burst of flavor. These grape jellies serve as a delightful addition that elevates the overall tea-drinking experience.
Conversely, the 'Strawberries & Cream Chupa Tea' offers a luscious and creamy twist, featuring a milky tea base harmoniously blended with the delightful fusion of strawberry and vanilla flavors. To add a sumptuous finishing touch, a dollop of velvety, cream mousse is generously included.
Image Credit: Chatime
The 'Grape Chupa Tea' offers a foundation of green tea, artfully infused with grape jellies to deliver a fruity burst of flavor. These grape jellies serve as a delightful addition that elevates the overall tea-drinking experience.
Conversely, the 'Strawberries & Cream Chupa Tea' offers a luscious and creamy twist, featuring a milky tea base harmoniously blended with the delightful fusion of strawberry and vanilla flavors. To add a sumptuous finishing touch, a dollop of velvety, cream mousse is generously included.
Image Credit: Chatime
Trend Themes
1. Lollipop-branded Boba Drinks - Chupa Chups and Chatime collaborate to create lollipop-inspired boba drinks, offering a unique and nostalgic flavor experience for consumers.
2. The Tea That Pops - Chatime introduces a limited-edition collection of boba teas infused with Chupa Chups lollipop flavors, enticing customers with the combination of classic candies and tea.
3. Fruity and Creamy Tea Twists - Chatime's partnership with Chupa Chups brings forth a range of boba teas that combine fruity and creamy elements, adding a delightful twist to traditional tea beverages.
Industry Implications
1. Boba Tea Industry - The collaboration between Chupa Chups and Chatime presents an innovative offering within the boba tea industry, enhancing the range of unique flavors available to consumers.
2. Candy Industry - Chupa Chups' collaboration with Chatime introduces a new way for the candy industry to expand its reach by incorporating lollipop flavors into an unconventional product.
3. Beverage Industry - The launch of lollipop-branded boba drinks by Chupa Chups and Chatime creates a buzz in the beverage industry, offering consumers a novel and exciting flavor experience.
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