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'Chop My Blood' in Wonderland April/May 2010 is a Gender-Bending Shoot

By: Marissa Brassfield - Published:   Updated: May 27 2011 • References: wonderlandmagazine & thefashionisto
If the underbust corset-wearing Gabriel Gronvik in 'Chop My Blood' for the Wonderland April/May 2010 issue doesn't illustrate how androgynous and gender-bending fashions have bubbled into the mainstream, nothing will.

Photographer Benny Horne and stylist/fashion editor Way Perry made a sensational creative team for 'Chop My Blood,' pairing female-only fashions like underbust corsets and short-sleeved blazers with men's trousers and button-down shirts.

Implications - The idea of masculinity has undergone transformation due to the number of people challenging the idea gender stereotypes. This is evident in the fashion world as androgynous fashion and metrosexual styles are dominating the streets with males unafraid to explore their feminine side. The fearlessness in these individuals looking to defy the norms is an attitude that can be adapted in the business world. Challenging the idea of acceptance is what propels brands to that high level of creativity that consumers will appreciate.

Stats for Femme Menswear Editorials Trending: Older & Buzzing
Traction: 57,212 clicks in 243 w
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Concept: Chop My Blood
Related: 98 examples / 75 photos
Segment: Males, 18-55
Comparison Set: 36 similar articles, including: androgynous gypsy fashion, unisexual beauty, and boys with lipstick.