The Coaltion to Stop the Use of Child Soldiers Encourages Us to Get Proactive

By: Marissa Liu - Published: Sep 22, 2009 • References: & adsoftheworld
Advertising Agency, Miami Ad School produced three ads for the Coalition to Stop the Use of Child Soldiers. The ads target three countries: America, Germany and England and feature depictions of gun-wielding child soldiers beside nation-specific captions that emphasize the absurdity of child-protection measures in each country when juxtaposed against wartime imagery.

The public interest ads also feature the words, "tune in world" as a reminder of events and actions that take place outside our boarders and greatly impact children’s lives. Stats for Killer Kid Ads Trending: Older & Mild
Research: 3,127 clicks in 347 w
Interest: > 3 minutes
Concept: Killer Kid Ads
Related: 31 examples / 24 photos
Segment: Neutral, 18-35
Comparison Set: 11 similar articles, including: 22 ways to pay homage to soldiers, war bowl, and 11 military moments.