New Women's Aid Campaign
Implications - This is not the first time Women's Aid has taken the shockvertising approach to their PSA prints. The national domestic violence awareness campaign may cause some to look away, but it definitely communicates the point in a way that demands instant attention. With cause campaigns such as these, there is no time to tip toe around the issue, as the call to action is much more urgent.Stats for Celebs Photoshopped For Domestic Violence Trending: Older & Buzzing
Traction: 72,951 clicks in 398 w
Interest: 4 minutes Concept: Celebs Photoshopped For Domestic Violence
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Segment: Females, 18-55 Comparison Set: 28 similar articles, including: fashionably colorful wigs, mixed media prison installations, and alcohol pop-up lounges.