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Buildable Paper Playsets

Playper's Curious Kingdom: Castle Playset Encourages Creativity

— January 26, 2024 — Life-Stages
Playper's Curious Kingdom: Castle Playset is a toy that combines creativity and eco-conscious play. This build-it-yourself playset invites children to pop out the pieces for easy building and features delightful characters like King Ketchup, Snuffles the allergy-prone dragon, Ollie the ogre, and adventurous Princess Petunia. With a 3-level castle featuring windows, a working drawbridge with a lock, and a secret trap door, the playset sparks endless imagination.

Kids playing with Playper's buildable sets can also use the brand's free accompanying app's Magic Mirror to bring their toys to life through stories and educational games. The is also sustainable and free from plastic parts, featuring 7 characters with interchangeable horse-riding options, 7 props, a Magic Sticker sheet, and an illustrated booklet for inspiration.

Image Credit: Playper
Trend Themes
1. Eco-conscious Play - The Playper Curious Kingdom: Castle Playset embraces sustainability by using eco-friendly materials and no plastic parts, offering a disruption opportunity for the toy industry.
2. Interactive Toy Apps - The accompanying app, Magic Mirror, enhances the play experience by allowing children to bring their buildable sets to life through stories and educational games, presenting an opportunity for app developers to create more interactive toy apps.
3. DIY Playsets - The build-it-yourself concept of Playper's Curious Kingdom: Castle Playset encourages creativity and imagination, opening up possibilities for the DIY industry to create more innovative playsets.
Industry Implications
1. Toy Industry - The Playper Curious Kingdom: Castle Playset disrupts the traditional toy industry by offering an eco-friendly and interactive play experience.
2. App Development - The Magic Mirror app opens doors for app developers to create more engaging and interactive toy apps that bring physical toys to life.
3. DIY Industry - The concept of buildable playsets presents an opportunity for the DIY industry to expand into the toy market and offer innovative DIY toy options.
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