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'Mission Creep' Made of IKEA Cartons

By: TrendHead - Published: • References: designboom
This IKEA skull is part of an installation called ‘Mission Creep’ shown at the French saint-étienne biennale. The skull is made from recycled cartons and has been fastened with IKEA measuring tape. Talk about product placement!

IKEA has to be the master of product placement. I have wondered for some time how the international mega store landed the Oyster Card deal with the London Underground systems0, where all the supplied Oyster Cards come in IKEA-colored plastic wallets with their logo on it.

Back to the skull: it was created by artist Ivan Twohig and can be picked apart and reassembled anywhere. Stats for Branded Paper Skulls Trending: Older & Mild
Traction: 8,603 clicks in 302 w
Interest: 4 minutes
Concept: Branded Paper Skulls
Related: 56 examples / 43 photos
Segment: Neutral, 18-35
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