Ideas
Explore the world's #1 largest database of ideas and innovations, with 459,692 inspiring examples.
Trend Reports
Discover why 1,236 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 321,366 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,236 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 321,366 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,208 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 459,692 cutting edge ideas.

Adventurous Emoji Videos

Adventurous Emoji Videos play_circle_filled

This Carly Rae Jepsen Video Lets Viewers Choose Their Own Adventure

— October 26, 2015 — Pop Culture
The new Carly Rae Jepsen video lets viewers choose their own adventure on their smartphones, using the power of emojis.

The Carly Rae Jepsen video accompanies the single 'Run Away With Me,' off her album 'Emotion.' In the music video, Carly Rae runs around the globe, visiting exotic destinations, and viewers get to take her by the hand and choose where she goes next. The choose-your-own-adventure format would already have been fairly creative, but the Carly Rae Jepsen video also appeals to its young, media-savvy audience by having the choices take the form of emojis. For example, if the viewer wants to take a boat ride with Carly Rae, they would select a boat emoji. The video also makes clever use of the flag and landmark emojis, taking the pop star and her fans on a journey around the world.
Trend Themes
1. Interactive Music Videos - Creating interactive music videos that allow viewers to choose their own adventure using emojis presents a disruptive innovation opportunity in the entertainment industry.
2. Emoji-based User Engagement - Leveraging emojis as a means of user engagement in content, such as videos, provides a disruptive innovation opportunity for digital marketing.
3. Personalized Digital Experiences - Developing personalized digital experiences where viewers can actively participate in shaping the narrative through interactive elements like emojis offers a disruptive innovation opportunity in the technology sector.
Industry Implications
1. Entertainment - The entertainment industry can explore the potential of creating interactive music videos that allow viewers to choose their own adventure using emojis.
2. Digital Marketing - Digital marketing professionals can capitalize on the trend of leveraging emojis as a means of user engagement in content, such as videos.
3. Technology - The technology industry can seize the opportunity of developing personalized digital experiences where viewers can actively participate in shaping the narrative through interactive elements like emojis.
3.5
Score
Popularity
Activity
Freshness