Cardboard Mechanics is an art and design installation created by four students of the Utrecht School of Art and Technology. The Amsterdam-based design and art team members are Saskia Freeke, Fin Kingma, Davy Jacobs, and Sonja van Vuur.
The Cardboard Mechanics installation is a clockwork machine built of cardboard and controlled by open source hardware called an Arduino. Arduino is an open source microcontroller board and free software used to make interactive objects.
Implications - Consumers are attracted to products they feel they can make themselves. Designs that utilize everyday materials appeal to shoppers who desire a closer connection to what they purchase. Corporations could focus on this element in order to increase their level of revenue.
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