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Race-Commemorating Frozen Treats

Andy's Frozen Custard Cannoli Thunder Concrete is Celebratory

— August 19, 2023 — Lifestyle
The Andy's Frozen Custard Cannoli Thunder Concrete has been created in partnership with NASCAR Xfinity driver Anthony Alfredo as the perfect frozen treat for patrons to enjoy as we head towards the end of summer.

The menu item is crafted with Andy's signature vanilla frozen custard that has been blended with Italian cannoli shell pieces along with sweet cream filling and frozen chocolate chips. The treat is finished with a pistachio flavor dusting to give it a high-quality flavor that's sure to entice racing fans and frozen dessert fans alike.

The Andy's Frozen Custard Cannoli Thunder Concrete is available at participating locations now through September 30 to coincide with the Andy's Frozen Custard 300 race taking place on September 23, 2023 at the Texas Motor Speedway.

Image Credit: Andy's Frozen Custard
Trend Themes
1. Frozen Dessert Innovations - The creation of Andy's Frozen Custard Cannoli Thunder Concrete showcases the potential for unique and celebratory frozen dessert offerings.
2. Collaborative Partnerships - The partnership between Andy's Frozen Custard and NASCAR Xfinity driver Anthony Alfredo highlights the opportunity for collaboration between food brands and sports figures.
3. Limited-time Offerings - The availability of Andy's Frozen Custard Cannoli Thunder Concrete for a limited time demonstrates the trend of creating exclusive and time-sensitive menu items to drive customer interest.
Industry Implications
1. Frozen Dessert Industry - The creation of Andy's Frozen Custard Cannoli Thunder Concrete highlights the potential for innovative and exciting offerings within the frozen dessert industry.
2. Food and Beverage Industry - The partnership between Andy's Frozen Custard and Anthony Alfredo showcases the opportunity for collaboration and cross-promotion within the food and beverage industry.
3. Sports Marketing Industry - The collaboration between Andy's Frozen Custard and NASCAR Xfinity driver Anthony Alfredo demonstrates the potential for marketing partnerships between food brands and sports professionals.
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