Coca-Cola Commissions Cabracega Design for ExperimentaDesign Biennale 2009

By: Jessica Marcel - Published: Dec 5, 2009   Updated: Aug 4 2011 • References: & design-milk
Cabracega Design was commissioned to create the Coca-Cola Light Exhibition for the ExperimentaDesign Biennale 2009. For the exhibition, Cabracega Design took everyday objects and recreated them with a Coca-Cola flair.

'You are Here' is part of the exhibit--it's a target colored umbrella looks like a pinpoint on a map when seen from above. Cabracega subtly and brilliantly incorporated the Coca-Cola colors into the design. Take a look at the gallery for more.

Implications - The Coca-Cola Light Exhibition hopes to rethink the second hand materials that were provided to them in order to come up with cool concepts for the ExperimentaDesign Biennale’s 2009 programme. Stats for Atypical Advertising Trending: Older & Mild
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