It seemed fitting to build a brand of Taiwanese loose leaf infusions around the fact that the country is bursting with bright and beautiful bugs. Butterfly Kingdom Tea packaging celebrates one of the world's most exquisite creatures that is, by no coincidence, an important pollinator. The lovely floral blends that make up this line of warm beverages are well served by this natural and striking image.
TROONION Design chose seven of its favorite butterflies and illustrated them in detail with colored pencils. These drawings were then scattered over the white surfaces of the cartons. If the graphics weren't enough to celebrate the fragile and elegant features of the sweet subjects, Butterfly Kingdom Tea packaging has also been finished with carefully creased edges that mimic the folding and flitting of wings.
Stats for Winsome Winged Branding
Trending: Older & Warm
Research: 8,154 clicks in 128 w
Interest: 2.7 minutes
Concept: Butterfly Kingdom Tea Packaging
Related: 75 examples / 58 photos
Segment: Females, 18-55+
Comparison Set: 28 similar articles, including: organic motif merchandizing, voluptuous infusion branding, and flower bed brew branding.
Winsome Winged Branding
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