Online marketing has become so amusing. Jockey, the underpants people, launched the website StopSquirming.com. The interactive website gives tips on how to undo those uncomfortable wedgies and allows people to upload videos of their own wedgie-removal techniques. Not only can you learn moves like the "lobster claw", you can file a grievance. Send e-greetings to friends and loved ones who might need a subtle (or not so subtle) hint that they have stinky britches.