Using vibrant paint colors and digital photography, the animals created out of the splatters are a swimming jellyfish, a mantis and a snail. Against a black background, the paint images pop out like they are alive. The Boysen Paint ads are truly a unique set.
Implications - In today's society, the relationship between humans and the environment is one that is constantly weakening. Businesses that devote their efforts to strengthening or rebuilding this connection will benefit in large ways. Consumers will likely invest in those products that offer them access to nature in an urban setting.