This Booking.com Ad Gets Excited Over the Small Things

By: Angela Rajic - Published: Jan 25, 2014 • References: youtube and creativecriminals
This Booking.com ad is a new commercial promoting the site as the place to find exactly what you’re looking for, from hotels with nice fuzzy slippers to hostels with ice. This commercial doesn't brag about having the best deals on exotic resort hotels with jet-skiing or scuba diving. This Booking.com ad promotes the simple pleasures like pools, fruity drink accessories, smelly soaps and plush carpets and helps people find hotels with that one small thing that only they really want.

This Booking.com ad is both funny and endearing in how it celebrates traveler quirks and preferences, and it validates people and tells them that it’s okay to love things like eggs at the buffet and hot tubs with jets.