Implications - Pop culture icons such as SpongeBob SquarePants are great to pair with charitable causes. Products such as a $75,000 pendant will draw the attention of extreme fans. These extreme fans will be driven to purchase this one of a kind piece for their collection, giving them the feeling that they are the number one fan.
$75,000 Cartoon Pendants
7,745 clicks in 288 w
More Stats +/-
Music Up Your Bum
Kitchen Sponge Gowns
Shoot Sponges at Real Children with Online Splatgun
Credit Crunch Fashion
Eyeballs as Speakers
Nickelodeon Offers SpongeBob SquarePants Necklace at Sundance
Nickelodeon and Viacom decided that the Sundance Film Festival crowd needed another way to blow their dough, so the $75,000 SpongeBob pendant was created. The pricey pendant will be promoted and peddled to prominent and precocious prodigy whose parents are predictably pro-charity. It's part of the Nickelodeon's Big Green Help campaign. Pendants for the masses will be released later this fall.