Adidas "Impossible is Nothing" Runner

By: Bianca Bartz - Published: Aug 11, 2008 • References: adrants
As part of their Beijing Olympics 2008 official sponsorship, Adidas has released several advertisements to supplement their highly popular "Impossible is Nothing" campaign.

The latest Olympic-themed print ad from Adidas can be seen in the gallery above. It features a runner wearing a toque (beanie?) and gloves, clearly pushing his body hard on a cold morning of training. Through the haze, the Olympic Bird's Nest Stadium can be identified in the background.

The copy reads, "Gold is more than a colour. It's a dream to keep chasing. It's a dream to keep you going. It's a dream that sometimes gets put on hold. Gold is never a given."

Check out some more Adidas Impossible is Nothing ads below. Stats for Beijing Olympic Sponsorship Ads Trending: Older & Mild
Research: 5,217 clicks in 406 w
Interest: 3.2 minutes
Concept: Beijing Olympic Sponsorship Ads
Related: 49 examples / 38 photos
Segment: Males, 18-35
Comparison Set: 18 similar articles, including: human centipedes, olympic branding, and whale vomit-infused beers.