As part of their Beijing Olympics 2008 official sponsorship, Adidas has released several advertisements to supplement their highly popular "Impossible is Nothing" campaign.
The latest Olympic-themed print ad from Adidas can be seen in the gallery above. It features a runner wearing a toque (beanie?) and gloves, clearly pushing his body hard on a cold morning of training. Through the haze, the Olympic Bird's Nest Stadium can be identified in the background.
The copy reads, "Gold is more than a colour. It's a dream to keep chasing. It's a dream to keep you going. It's a dream that sometimes gets put on hold. Gold is never a given."
Check out some more Adidas Impossible is Nothing ads below.
Stats for Beijing Olympic Sponsorship Ads
Trending: Older & Mild
Research: 5,217 clicks in 402 w
Interest: 3.2 minutes
Concept: Beijing Olympic Sponsorship Ads
Related: 55 examples / 42 photos
Segment: Males, 18-35
Comparison Set: 20 similar articles, including: human centipedes, olympic branding, and mobile ecommerce fitting rooms.
Beijing Olympic Sponsorship Ads
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