The Conceptual Audi NEXT TT Harkens Back to the MK1
Michael Hemsworth — April 15, 2021 — Autos
References: yankodesign
The conceptual Audi NEXT TT has been designed by doinnext_cong as a friendly sports car model that draw inspiration from a 90s model to offer a friendly yet futuristic new form to admire. The vehicle is inspired by the Audi MK1 from 1998 and features the familiar rounded aesthetic that the sports car put on display. The style is modernized with futuristic accents like further sculpting on the body, headlights and more.
The conceptual Audi NEXT TT takes a decidedly more friendly approach to vehicle design when compared to other models presently on the market and in the design pipeline. This helps to balance the latest technology with friendly, more familiar aesthetics that will help make them more appealing to admire on city streets.
The conceptual Audi NEXT TT takes a decidedly more friendly approach to vehicle design when compared to other models presently on the market and in the design pipeline. This helps to balance the latest technology with friendly, more familiar aesthetics that will help make them more appealing to admire on city streets.
Trend Themes
1. Rounded 90s-themed Sports Cars - Designing modern sports cars with a rounded aesthetic inspired by 90s models presents opportunities in the automotive industry for nostalgia and futuristic design.
2. Futuristic Accents in Vehicle Design - Incorporating futuristic accents such as sculpting on the body and headlights in vehicle design presents opportunities for automotive manufacturers to create modern and innovative yet approachable car models.
3. Balancing Technology and Aesthetics in Car Design - Achieving a balance between the latest technology and friendly, more familiar aesthetics could be a disruptive innovation opportunity in the automotive industry for creating appealing cars on city streets.
Industry Implications
1. Automotive - Designing rounded 90s-themed sports cars and incorporating futuristic accents in vehicle design presents disruptive innovation opportunities for automakers looking to attract customers with both nostalgia and modernity.
2. Industrial Design - Balancing technology and aesthetics in car design presents disruptive innovation opportunities for industrial designers to create futuristic and approachable designs for products across a variety of industries.
3. Urban Transportation - Creating cars with a friendly approach to vehicle design could present disruptive innovation opportunities in the urban transportation industry for companies looking to cater to a market that values both the latest technology and appealing design aesthetics.
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