Assvertising Your Number Edit
Che Magazine Ad

Assvertising just keeps coming back.  In this case, Che Magazine has used the concept in print.  The young woman has a super-short white skirt says “My Number” with a downward arrow pointing to a row of what appear to be removable phone number tags. That would have been enough to grab anyone’s attention, but the photographer took it from a lowered angle, ensuring every man does a double take.

“Let us keep on dreaming of a better world,” the slogan says on the Che ad for the (clearly) men’s magazine.