Mini Calendar People
The fun ads by Cem Has show a party (complete with party hats), shopping, and a kid doing his homework, all appointments that were brought to life by the miniatures. A cute ad line for Arwey Functional Notebooks for sure.
Implications - A simple way for businesses to capture the attention of potential buyers or consumers is by transforming typically dull or mundane day-to-day tasks to embody thrilling or exciting qualities. Businesses who are able to provide consumers with easily accessible momentary escapes from daily responsibilities will appeal to a wide range of consumers.