The Ciao Bella Artisan Gelatos and Sorbettos Branding is Inviting

By: Michael Hemsworth - Mar 9, 2017
References: ciaobellagelato & trndmonitor
Gelato and sorbet is often associated with being the high-end option when it comes to frozen treats, but the Ciao Bella Artisan Gelatos and Sorbettos aims to ensure it doesn't come across that way with its new packaging design.

Featuring labeling that's inviting and approachable, the Ciao Bella containers are larger than the existing packaging yet are set to be available at the same price point.

Gelato is often enjoyed at a cafe where patrons interact with a friendly attendant to try different flavors to find their favorite. Rather than take the high-end branding approach of other prepackaged gelato brands, the Ciao Bella Artisan Gelatos and Sorbettos are positioned to be inviting, friendly and have a high value for shoppers to enjoy.