These Art Portraits Show Iconic Paintings Recreated as Ads

By: Riley von Niessen - May 13, 2016
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The 'Global Brands' project by graphic designer Turan Ramazanli re-imagines iconic art portraits as contemporary brands. By taking Renaissance art including the 'Portrait of Baldassare Castiglione' by Raphael and 'The Creation of Adam' by Michelangelo, Ramazanli mixes them with current society's material obsession, making for an interesting contrast.

Michelangelo's art is shown passing a package of Marlboro cigarettes, Renaissance women take nude selfies with their latest iPhones and the Portrait of Baldassare Castiglione is ornamented with some Ray-Ban sunglasses.

Given that advertising and branding did not exist during this time, the inclusion of it in the Global Brands project draws attention to our reliance on technology and cynically reveals how strange it is when compared to the past.