Anttenna is Striving to Reinvent Traditional Classifieds

By: Tiana Reid - Published: Jul 18, 2010 • References: anttenna & springwise
Anttenna is a free iPhone app that is on its way to reinventing traditional classifieds. With "microlistings" (a Twitter-like post of 140 characters or less), users are able to find and sell whatever they want on Anttenna in accordance to their location. The people behind Anttenna have also enabled instantaneous user-to-user communication, again modeled after Twitter.

As a way to match supply and demand, Anttenna’s listings can be sorted by keywords, categories, location and/or proximity. Stats for Location-Based Microlistings Trending: Older & Chilly
Research: 883 clicks in 305 w
Interest: 3.4 minutes
Concept: Anttenna
Related: 68 examples / 52 photos
Segment: Neutral, 18-35
Comparison Set: 25 similar articles, including: 25 innovative online classifieds, comical classified ads, and guerrilla craigslist parodies.