Fighting the Illegal Sign Industry

By: Elsa Blaine - Published: • References: & blog.groundswellcollective and its sister site consist of "volunteers working to identify and remove illegal billboards and signs,” in cities such as New York City and Toronto. The organization uses internet tools such as Google Earth and historical photography to seek out unlawful signage and have the nasty offenders removed.

Permit-less or improper sized billboards are being put up in illegal locations because the legal spots are all taken, adding ugliness to the cityscape. Rami Tabello, of, estimates half of the billboards in Toronto are illegal. The Anti-Advertising Agency encourages others to get out and help the cause, and provides detailed instructions of the proper process on their website.

The images here are from an slide presentation. Stats for Anti-Advertising Trending: Older & Warm
Traction: 5,215 clicks in 375 w
Interest: > 3 minutes
Concept: Anti-Advertising
Related: 47 examples / 36 photos
Segment: Neutral, 18-55
Comparison Set: 17 similar articles, including: cask coffee tables, stealth profile-creeping apps, and electric car-powered homes.