Rockstar

The Anthem Wine Bottle Celebrates Artisan Practices

By: Susan Keefe - Published: • References: johnschalldesign and thedieline
The makers of Anthem Wine enlisted the talents of designer John Schall to create picture-perfect packaging for the company's premium vino. The result is a sleek jet black bottle clad in a ravishing red reproduction of a topographic map of the region surrounding the vineyard where the wine hails from. The exact location of the vineyard is indicated with a little white star.

Inspired by the passion of the proprietors, Schall placed a graphic on the back of the bottle that walks the consumers through the wine-making process. The knowledge displayed on this sleek bottle demonstrates the brand's commitment to quality and celebrates the fine art of natural wine production.

An education in the appreciation of the science and care behind the product, the Anthem Wine bottle is clever and informative.