The Anrealage Fall 2013 collection featured all-white ensembles that revealed a surprise when they reached the end of the runway at Tokoyo Fashion Week. Models stepped onto a revolving pedestal and under a UV light that completely transformed the looks.
The garments were made from a textile that uses photochromatic molecules that are responsive to light. Standing under the ultraviolet rays, the clothes turned from white to reveal rainbow patterns and colors. As the models stepped out of the UV light, the garments were slowly drained of color.
Anrealage's lead designer, Kunihiko Morinaga, is known for his innovative use of materials. This collection takes a technology that is commonly used in color-changing sunglasses and adapts it for use on fabrics.
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