These Accessories Raise Awareness for the African An­­kole Cow

By: Katherine Pendrill - Apr 19, 2016
References: olivia-knox & fastcodesign
'Olivia Knox' is a company that sells jewelry and household accessories meant to raise awareness about the plight of the African Ankole cow. While many indigenous groups in Africa carry a deep reverence for Ankoles, the species is currently under threat of extinction. This company is trying to make sure that doesn't happen by creating a market for Ankole-based products.

Olivia Knox was founded by Olivia Byanyima and Shanley Knox as a way to save the dwindling Ankole population. The company sells housewares and other accessories made from the horns that are discarded when the Ankole is killed for its meat. Once the horns have been collected, the company employs Ugandan artisans to turn the material into beautiful accessories. The idea is that creating a market for Ankole-based products will ultimately incentivize African farmers to raise more Ankoles.