Kolcraft and FCB Chicago Create an Enlarged Version for Parents to Test Out

By: Meghan Young - May 23, 2016
References: fcbchi & designtaxi
As though straight out of a cartoon or parody, a brand has created an adult-sized stroller. People may think that it was produced in jest -- and in a way it was -- but on a more practical note, it allows parents to test first hand what this product feels like before purchasing it for their child.

The adult-sized stroller is a collaborative effort between Kolcraft and ad agency FCB Chicago. It takes on the brand's bestselling Contours Bliss stroller. Filmed for an online commercial spot, the adult-sized stroller is tested out by parents, allowing them to truly appreciate the craftsmanship that goes into such designs. Granted, some people may watch the video out of pure entertainment since it is quite unique.