Superstar

Adidas' World Cup Jerseys Pair with Niche Brands for the World Cup

By: Laura McQuarrie - Published: • References: adidas-line.jp & highsnobiety
When you don't have your eyes glued to a World Cup match, one of the easiest ways to show your support for a particular team is to grab a hat, a flag or throw on something like one of Adidas' World Cup jerseys.

The Adidas Originals 2014 FIFA World Cup Japanese Football Jersey Collection was developed as part of a collaboration with 10 niche brands in Japan, like FACETASM, BEDWIN and FACTOTUM. Although there are a lot of yellow and green shirts coming out right now to celebrate Brazil as this year's host country, these jerseys only feature a single stripe of color on the back, which makes them more appealing for wear after the World Cup is over.

The jerseys launched and were only available during the week of May 21st - 28th. Stats for Collaborative Sports Jerseys Trending: This Quarter & Mild
Traction: 257 clicks in 14 w
Interest: 0.5 minutes
Concept: "adidas World Cup Jerseys"
Related: 68 examples / 52 photos
Segment: Males, 12-35
Comparison Set: 25 similar articles, including: soccer-celebrating editorials, designer soccer t-shirts, and feminized sports jerseys.