With an event like Inauguration Day so steeped in tradition, it might be hard to visualize anything that represents real change. But Obama is all about change, so we are treated to celebrities like never before (especially those who offer huge concerts), new political souvenirs and paraphernalia, and accessories that will become either junk or collectible as time marches on. But Barack Obama is the new President nevertheless, and this cluster represents some of the changes Trend Hunters have noticed since the election ended.
SCORE
4.0 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
- Gen Z
- Gen Alpha
- Millennial (primary audience)
- Gen X (primary audience)
POPULARITY
Popularity 83%
Activity 29%
Freshness 8%
