By: Alex Covert - Nov 15, 2007   Updated: Apr 11 2011
References: unforgettaballs & trendhunter
It starts with paintings done by Emily M. Wolfson and ends up printed directly on the cover of an all-American baseball. Unforgettaballs offers these unique items for about $15 USD. The balls feature many designs including other sports items, baseball stadiums, dogs, and kid themes.

"After selling many handpainted baseballs for hundreds of dollars each, we have designed a careful process that maintains the original character and brilliance of Wolfson's paintings while ensuring a final decorative ball that is both durable and reasonably priced."

Implications - When someone is a sports fan, they are likely a sports fan forever. This kind of loyalty is what brands everywhere dream of. Thus, capitalizing on a consumer demographic of individuals who have already proved their loyalty is an opportunity that cannot be dismissed.