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From Jackel & Hyde Shoes to Dual Personality Lookbooks

By: Shelby Lee Walsh - Published:   Updated: Mar 24 2011
These split personality innovations display a common theme of duality. While things may seem one way, often there is another side to the story hidden beneath.

From funky split personality shoes to frightening dual persona lookbooks, that the concept of having multiple personalities in interesting from a design, marketing and technological perspective.