These Neoprene innovations prove that this wonder-material isn't just restricted to wetsuits. If you want to find out what else this epic textile can do, click through the cluster!
Implications - Consumers in modern society are attracted to unconventional materials. Creating everyday products in a way that is not run-of-the-mill attracts shoppers who want to differentiate themselves through the purchases they make. Companies trying to increase their appeal could focus on this when coming out with new items.