Cosmetics, food, dental hygiene, architecture, clothing, and of course blondness are all examples of the magic of lightened color. What was once reserved for teeth has now trickled into bleached clothing, whitened apparel and frosty cosmetics.
From acid-washed denim to bleach blond hair, these innovations are lightened, whitened, and discolored until they are almost unrecognizable.
Implications - The recent emphasis placed on teeth whitening is yet another installment in the consumer search for aesthetic perfection. In today's image-obsessed society, consumers feel as though there is always room for improvement. Fortunately, this opens up an array of opportunities and essentially creates a whole new industry that finds its roots between cosmetics and pharmaceuticals.
Stats for 24 Whitened Innovations
Trending: Older & Chilly
Research: 2,119 clicks in 285 w
Interest: 2.1 minutes
Concept: Bleach Whitened Innovations
Related: 211 examples / 162 photos
Segment: Females, 18-55
Comparison Set: 77 similar articles, including: artistic bleached clothing, sun-bleached fashion spreads, and led teeth whitener.
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By: Howard Wu - Published: Dec 6, 2010 Updated: Mar 30 2011