Most of us don't have the ability to whip up delectable meals without glancing at a recipe, which is why finger-licking cookbooks are all the rage.
From take-home chefs to making food sexy, these culinary guides go way beyond 'The Joy of Cooking' by creating innovative meals that are bound to make your taste buds sizzle.
Implications - The foodie culture has blossomed almost overnight from an activity meant only for your mother to something that all the 'cool kids' are a part of. An array of quirky cookbooks and food blogs have been released as a result, encouraging consumers to try their hand at the culinary arts. Ultimately, food is one of the world's international languages and can be seen as a positive hobby for people of all ages.
SCORE
1.7 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
- Gen Alpha
- Gen Z (primary audience)
- Millennial (primary audience)
- Gen X (primary audience)
POPULARITY
Popularity 39%
Activity 3%
Freshness 8%
