The Okay? Okay Jewelry Should Be Worn to See the TFIOS Movie This Weekend
Alyson Wyers — June 6, 2014 — Fashion
References: etsy
Given the TFIOS movie opens in the US today, these necklaces are more than ok. Based on dialogue from John Green's 'The Fault in Our Stars,' this jewelry features circular plates engraved with Okay? Okay. Available from WithLoveFromOC on Etsy, the pieces also include blue Swarovski crystals (the same color as the book cover) and infinity symbols, which fans of the young adult novel are sure to appreciate.
The TFIOS movie has been long awaited by fans of the book, turning the film into an unlikely summer blockbuster. Starring Shailene Woodley, Ansel Elgort and Nat Wolff, The Fault in Our Stars has also propelled author John Green into a new level of fame. Green, who is one half of the internet famous YouTube channel the vlogbrothers, has also penned YA fiction including Looking for Alaska, Paper Towns and An Abundance of Katherines.
The TFIOS movie has been long awaited by fans of the book, turning the film into an unlikely summer blockbuster. Starring Shailene Woodley, Ansel Elgort and Nat Wolff, The Fault in Our Stars has also propelled author John Green into a new level of fame. Green, who is one half of the internet famous YouTube channel the vlogbrothers, has also penned YA fiction including Looking for Alaska, Paper Towns and An Abundance of Katherines.
Trend Themes
1. Novel-based Jewelry - Opportunity for jewelers to capitalize on the popularity of books-turned-movies by creating jewelry that features memorable quotes or symbols from the stories.
2. Fan Merchandise - Opportunity for retailers to sell items that cater to specific fandoms, such as jewelry featuring symbols from popular books or movies.
3. Inspirational Quotes - Opportunity for jewelry makers to create pieces that feature motivational quotes, inspiring customers to wear jewelry with a message of positivity or empowerment.
Industry Implications
1. Jewelry Making - Technologies such as 3D printing and laser engraving offer innovative techniques for creating novel-based jewelry and inspirational quotes jewelry.
2. Retail - More retailers can tap into the demand for fandom merchandise by partnering with designers and artists that can create unique, themed products.
3. Entertainment - Opportunity for movie and book publishers to collaborate with jewelry makers to create fan merchandise that complements the stories and characters in their media.
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