‘Pedestrian Ghost’ by Shell Makes Drivers Aware of S
Kevin Young — April 11, 2012 — Art & Design
References: shell & creativecriminals
‘Pedestrian Ghost’ is created by Shell in hopes of spreading the awareness of dangerous driving. This video shows the danger in speeding with a phantom pedestrian popping up in the middle of the road to slow down speedy drivers. A ghostly scare can be one of the best ways to make drivers aware of speeding and its consequences.
Ukraine is one of the world’s most dangerous place for pedestrians and Shell decided to set up a mechanical machine that inflates a human figure in the middle of the road to put speeding drivers on the edge. This ghostly apparition appears once drivers go over the speed limit. This ghostly tactic works and gets people talking about the issue. Shell’s ‘Pedestrian Ghost’ movement is surely a spook that’ll ensure drivers to slow down.
Ukraine is one of the world’s most dangerous place for pedestrians and Shell decided to set up a mechanical machine that inflates a human figure in the middle of the road to put speeding drivers on the edge. This ghostly apparition appears once drivers go over the speed limit. This ghostly tactic works and gets people talking about the issue. Shell’s ‘Pedestrian Ghost’ movement is surely a spook that’ll ensure drivers to slow down.
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