leewashington — November 15, 2011 — Autos
References: youtube
With the world economy teetering, the automotive industry has been seen to fall on hard times, with cities like Detroit being seen as the poster boy of the recession and urban decay.
But out of this situation, comes hope. From the inspirational backdrop that Detroit has become for artists and photographers to the resurgence in the idea of 'buying American' and all that represents.
A recent advert released in the UK that features Eminem explores the themes of what Detroit means in relation to the luxury car brand, repositioning the brand as being at the heart of the re-birth of the cool American cars, Imported from Detroit - The Motor City's Chrysler.
Implications - Chrysler is bringing back the love affair with cars that generations of past enjoyed and generations of the future deserve to experience and cherish. Cars that are modern and full of character. Cars that are standout and say you've made it. Cars that are world class, quality built, sophisticated, safe, fuel efficient, high tech and ones that are beautiful and timeless.
But out of this situation, comes hope. From the inspirational backdrop that Detroit has become for artists and photographers to the resurgence in the idea of 'buying American' and all that represents.
A recent advert released in the UK that features Eminem explores the themes of what Detroit means in relation to the luxury car brand, repositioning the brand as being at the heart of the re-birth of the cool American cars, Imported from Detroit - The Motor City's Chrysler.
Implications - Chrysler is bringing back the love affair with cars that generations of past enjoyed and generations of the future deserve to experience and cherish. Cars that are modern and full of character. Cars that are standout and say you've made it. Cars that are world class, quality built, sophisticated, safe, fuel efficient, high tech and ones that are beautiful and timeless.
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