Although some of us might not want to think about it, when we die, our flesh will leave us and we will exist merely as a memory and a pile of bones. Perhaps this is why there is such a preoccupation with everything skeletal.
From packaging, to jewelry and fashion, all the way to street art, skeletons are a creepy part of our everyday lives.
Implications - There is a common fear of morbid things and death as a whole; however, poking fun at such things can also be acceptable within society. A product's ability to appropriatley discuss subject matter that may appear taboo to some can allow it to gain credibility and respect in any industry.
SCORE
5.1 out of 10
GENDER
70% Men30% Women
MARKETTop markets: North America, Europe
GENERATION
- Gen Alpha
- Gen X
- Gen Z (primary audience)
- Millennial (primary audience)
POPULARITY
Popularity 84%
Activity 62%
Freshness 8%
